Ultimately, a strong indicator of SEO success comes from your website's domain permissions and keyword rankings. The domain authority is a calculation of how well a website is ranked in SERP. Scores created by Moz range from 1 to 100. The higher the score, the higher the authority for the website to be ranked in the top results. This is because it shows the value associated with Google that matches well with a particular thematic query.

Similarly, keyword rankings show where your site is Jewelry Retouching Service ranked by search engines for keywords or keyword phrases. On the other hand, if the content is not properly optimized, the content will go beyond the attention of the searcher and be buried in the search results, minimizing reliability.

2. Audience research

In both SEO and content marketing, the strategy derives from the customer's buyer persona. A fictitious version of your ideal customer you want to do business with. This hints at the customer's buying behavior, the customer's way of thinking, and the customer's preferences. As a result, most marketing decisions, including content, messaging, and promotions, need to follow and adapt to these customers.